This person died because of Tesla's cocky marketing, which leads people to believe that "Auto Pilot" is just that and that does very little to discourage this interpretation even though it is life-threatening. In this context them blaming it on the accident victim is a 100% asshole move.
I am life-long Musk's fan, but Tesla trying their hardest to weasel out of any responsibility here is incredibly damaging to their reputation. The future will come, trying to accelerate its arrival at all costs is reckless.
I generally agree with you on the Tesla marketing issues, but it's not entirely as black and white: The driver reported issues at that very location multiple times, and complained about AP not working reliably. The driver definitely was aware of flaws and issues with AP, worse yet, was aware of issues with AP at the location of the crash. Tesla's marketing may have contributed and may generally give a false sense of functionality/security, but Huang already knew it wasn't true. Yet still, at the location he knew AP had problems, he failed to pay attention to the road.
> According to the family, Mr. Huang was well aware that Autopilot was not perfect and, specifically, he told them it was not reliable in that exact location, yet he nonetheless engaged Autopilot at that location.
How can one possibly claim cocky marketing is the problem in this case?
I am life-long Musk's fan, but Tesla trying their hardest to weasel out of any responsibility here is incredibly damaging to their reputation. The future will come, trying to accelerate its arrival at all costs is reckless.