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So your software can get disrupted if you don't continually re-invent to it keep up with the times.

Your social network or social app is actually way more fickle and less defensible than he thinks. Think about precursors to Facebook like Friendster and MySpace. Suddenly they became uncool and poof they were gone.

If you look at teen's perceptions, Facebook.com is next up on this sad list of has beens. That's why they're paying through the nose to diversify out of that product. AVC has found no magic bullet with their strategy.



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